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Category: Alternative

Alternative, Latest Updates, Social Branding, Tobacco

Tobacco Prevention With Rock Band And Their Pets

#ShowYourClaws is Rescue SCG’s newest campaign for Blacklist, a tobacco prevention Social Branding program in the alternative rock community.

Alternative, Social Branding, Tobacco

[WATCH] Winds of Plague Endorse Syke and a Smokefree Music Scene

When engineering a Social Brand, the highest compliment the brand can receive is the endorsement from leaders within the target subculture.

SYKE, a smokefree brand for alternative teens in Virginia, earned the respect Winds of Plague, one of the most popular metal bands playing today. After learning about how SYKE endorses a smokefree scene at all alternative, heavy metal, and hardcore concerts, the band members were enthused to sit down in Rescue Agency’s Social Change Studio and record a commercial for the brand.

Alternative, Social Branding, Tobacco

[WATCH] Video Explains Targeting Alternative Teens to Lower Smoking Rates

Rescue Agency’s Social Change Studio has been running high and loud lately, with multiple videos in production and a host of commercials on the airwaves across the country.

In the midst of shouldering the workload, the Social Change Studio took some time to create a video not meant for television or radio, but rather for use in explaining how Rescue Agency focuses on alternative teen culture to lower smoking rates. The video acts as a case study for SYKE, a brand Rescue Agency created for alternative teens in Virginia.

Meet our Sacramento Team

We’re thrilled to announce the opening of our 6th office and excited to introduce our Sacramento Team.

1414 K Street, Suite 220
Sacramento, CA 95814

As we’ve taken on new behavior change initiatives throughout the state of California, we need to have a team on the ground in the state capital. Our growing team and clientele has allowed us to expand our unique segmentation approach to adults. We’ve also begun behavior change initiatives on cannabis education, increasing physical activity and healthy eating, while rebranding the state’s nutrition education initiatives. Stay tuned for updates as these projects continue to evolve.

Meet Our Sacramento Team! (From left to right: Jan Bernard, Dani Loebs, Stephany Cavatoni, Annie Ma, Estaban Heredia, Willie Rudman)

In the meantime, we’re excited to kick off the year with more team members (over 175!) and the latest research, strategies, and creative to build solutions for today’s public health challenges

Some pics from our opening day celebration!

Proud to be in the same building as the California Endowment. Their “Health Happens Here” tagline is perfectly appropriate.

Rescue @ APHA 2017 Posted: November 3rd, 2017
Minimal Waste, Maximum Impact Posted: October 4th, 2017
9 Years of Rapid Growth Posted: September 8th, 2017