Nutrition &
Physical Activity


Influenced by environmental factors, family history, genetic makeup, access to healthy options, cultural norms, and more, the complexity of nutrition promotion and obesity prevention requires clearly defined, multifaceted strategies. We must go beyond telling audiences to live healthier, and show them how, and why, it’s possible for them.

See below for how we help families live healthier lives across the country.

INCREASING KNOWLEDGE OF HOW TO LIVE HEALTHY


There is an important difference between wanting to be healthy, and knowing how to be healthy. By and large people want to be healthy, but what that means in terms of food and activity is less clear and often filled with misconceptions.

Using our Decision Blocks™ model, we work to provide clear, tangible strategies for making healthy choices about nutrition and physical activity. Rather than promoting simple awareness, we guide our audience from “what is healthy” to “here’s how to be healthier.” We tailor messaging to reflect cultural, social, and personal values, making the tips and information appropriate for our audience’s circumstances and norms.

CHANGING LOCAL POLICIES AND ENVIRONMENTS TO INCREASE ACCESS TO HEALTH


Lack of physical activity and access to healthy foods is a significant barrier to living healthy for many, especially in low-income communities. Policy and environmental changes on the local level are effective in increasing access to healthy food and normalizing healthy decisions. Programs like supporting markets in food deserts and pushing for farmers markets to accept assistance program payments are changes that increase healthy decisions.

Using our Policy 360™ model, we guide communities through the process of educating constituents and stakeholders, sparking urgency to create change, and promote new policies to increase health for all people. We often engage youth leaders in these campaigns, empowering them to lead the change in their communities.

LEARN MORE


To learn more about our work in nutrition and physical activity, or to learn about how we can help reduce obesity in your community, please contact:

Dina Weldin
Group Account Director
dina@rescueagency.com

OTHER HEALTH TOPICS: