Developing a new public health campaign can take 6 – 12 months and can cost between $50,000 and $500,000. This long process can be full of obstacles as campaigns work through formative research, stakeholder input, strategy development, message testing, creative development, and internal approvals. And even after these significant investments, many of these campaigns fall short of expectations and don’t achieve measurable outcomes.

Rescue’s Ready-Made Media Campaigns allow government agencies, healthcare companies, and other public health organizations to skip campaign development by licensing and adapting evidence-based and audience-tested media campaigns that can be implemented in as little as four weeks for a fraction of the cost of a custom effort.