While some young adults participate in high-risk drinking, many are eager to avoid its dangerous short-term consequences. Most binge drinking campaigns focus on these consequences, but, unfortunately, do not provide realistic behaviors for young adult drinkers to use to avoid them.

First, we use our Decision Blocks™ framework to focus on the short-term social consequences of binge drinking that are most concerning to our audience. Then, we deliver reasonable and actionable tips for how to moderate drinking behaviors to stay safe and avoid losing control. This significantly reduces risk without asking drinkers to completely stop drinking.